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Saturday, February 13, 2010

TV Ratings Friday




The opening ceremonies for the Vancouver Olympics on NBC dominated against repeats on the rest of broadcast. For the night in primetime NBC averaged 34.45 32.6 million viewers and a 9.4/27 (rating/share) with adults 18-49. The 2006 Winter games opening ceremonies in Torino averaged 22.17 million viewers and a 6.5/19 A18-49 in the final numbers.

The only new scripted programming of the night on broadcast was on the CW. At 8pm an original hour of Smallville averaged a 1.0/3 rating/share with adults 18-49 and 2.48 million viewers.

FOX did surprisingly well, all things considered, with reruns of House and Kitchen Nightmares. I guess during the Olympics opening ceremonies it served as good counter-programming.